Michelle Li
Director, China OperationsMichelle has overall responsibility for all Xinfu business activities in China. She oversees our client engagements and operations and leads our business development in the market. She is currently managing our upcoming book which features in-depth interviews with over 100 of China’s leading private entrepreneurs and MNC and SOE leaders.
From a fully bilingual background, Michelle has over 8 years’ experience working between the US, Europe and China in the Automotive, Media, Entertainment and Fashion industries. In her previous career, Michelle was responsible for developing and facilitating the roll out of training programs for over 2,000 employees, and creating customer satisfaction strategies and initiatives for China.
She is experienced in spear-heading the development of large international deals, as well as establishing key relationships with Chinese private companies, multinational corporations, government bodies and the media.
Michelle graduated with honors from the University of Washington, Foster Business School in Seattle.
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Recent speaking feedback
"Steve did a keynote for us on Day 1 of the prestigious Leaders in London forum alongside Jack Welsh, Gary Hamel and Daniel Goleman. He shared his unique experiences of working with some of the top CEOs in the world and gave very practical guidance with both passion and impact."Colette Leong-Son, Director, Leaders in
London
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Latest from Xinfu
CEO pay: value for money? BBC Business Daily get Steve’s take on the furore
As the controversy over Stephen Hestor’s pay at RBS continued to rage, Justin Rowlatt turned to Steve for an independent perspective on CEO’s remuneration.
You can listen to Steve explain the difference between rewarding great CEOs for sustainable value creation with overpaying for average or poor performance here:
The full interview is at 09.00 –...
26 January 2012
